May 14, 2020
Segmentation of UK businesses A quick browse of the internet reveals countless articles and pages on ‘Marketing Segmentation’. Very few seem to focus [...]
May 14, 2020
April 9, 2020
From small beginnings… My history with data started when I joined my first company after graduating from University where I got introduced to [...]
April 9, 2020
April 9, 2020
Data-Driven Sales Today it is more important than ever for businesses to understand how to use data to adapt their business models and [...]
April 9, 2020
April 8, 2020
Data-driven marketing strategies for B2B business Knowing your audience is a critical success factor for effective marketing strategies. Here we discuss how accessing [...]
April 8, 2020
August 19, 2019
UK Company Data When it comes to information in business UK Company data is essential. With having this knowledge to hand you can [...]
August 19, 2019
July 15, 2018
Technical disruptive innovations are an important part of doing business. Organisations are constantly looking for the disruptive innovations that will keep them at [...]
July 15, 2018
July 15, 2018
Any business who wants to be an industry leader needs to have a solid finger on the pulse of all of their major [...]
July 15, 2018