• Segmentation of UK businesses

    May 14, 2020

    Segmentation of UK businesses A quick browse of the internet reveals countless articles and pages on ‘Marketing Segmentation’. Very few seem to focus [...]

    May 14, 2020

  • April 9, 2020

    From small beginnings… My history with data started when I joined my first company after graduating from University where I got introduced to [...]

    April 9, 2020

  • Data-driven sales strategy

    April 9, 2020

    Data-Driven Sales Today it is more important than ever for businesses to understand how to use data to adapt their business models and [...]

    April 9, 2020

  • Marketing image

    April 8, 2020

    Data-driven marketing strategies for B2B business Knowing your audience is a critical success factor for effective marketing strategies. Here we discuss how accessing [...]

    April 8, 2020

  • UK Company Data matters

    August 19, 2019

    UK Company Data When it comes to information in business UK Company data is essential. With having this knowledge to hand you can [...]

    August 19, 2019

  • July 15, 2018

    Technical disruptive innovations are an important part of doing business. Organisations are constantly looking for the disruptive innovations that will keep them at [...]

    July 15, 2018

  • July 15, 2018

    Any business who wants to be an industry leader needs to have a solid finger on the pulse of all of their major [...]

    July 15, 2018